Certified AI 360
AI Training and Certification for SMBs
Certified AI 360 is a complete AI training and certification program designed for business professionals who don't just want to understand AI, they want to use it. Today. In their actual work.
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This isn't theory. It's not another course that leaves you inspired but stuck. Certified AI 360 is the only online course that gives you a library of practical lessons plus the tools to immediately apply what you learn.
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Stop watching AI transform your industry from the sidelines.
Get certified. Get the tools. Get results.
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Starting at just $29/month. Company plans available. Cancel anytime.
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What You Get:​​
Monthly Live Webinars
Insider strategies and updates as AI evolves so you always stay ahead of the Generative AI curve
Online Community
Share wins, get feedback, and connect with fellow AI-fluent business executives
eSam
Your instructor is eSam, a virtual version of Hall of Fame speaker and bestselling author Sam Richter.
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Why virtual?
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Because Generative AI moves too fast for traditional courses. eSam delivers fresh content at the speed the technology demands.
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Built on the real Sam's 20+ years creating AI tools and insights from training millions of professionals worldwide, eSam brings you the highest-content, most actionable AI learning experience available.
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What people say about learning from Sam:
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"The way you present is honestly the best I have ever seen, and I've seen some of the world's top speakers!"
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"Excellent job simplifying the complex."
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"Very informative and easy to follow for a non-tech like me."
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"Outstanding! Sam broke down subject matter that is so advanced into easy to understand and implement material!"
Generative AI Excellence
Interested in getting your entire company AI Certified? Contact Us about Certified AI 360 enterprise licenses.
25+
Years of Experience
10K
Program Members
1.5M+
Students Trained
Leverage the Most Disruptive Technology Since the Internet to Maximize Your Performance
When historians look back 100 years from now, they will talk about five transformative technologies that changed the course of human history: the wheel, the printing press, electricity, the internet, and Generative AI.
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Imagine being there when the wheel was invented. What if you had early access to the printing press while others were still copying manuscripts by hand? What would you have done if you understood electricity before your competitors? How would your career be different if you had mastered the internet in 1995?
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You can't go back. But you can be at the forefront right now.
Generative AI is transforming every corner of business. ChatGPT, Claude, Copilot, Custom GPTs, AI Agents, and more are redefining what's possible.
The question isn't whether AI will change your industry. It's whether you'll lead the change or chase it.
Certified AI 360 shows you exactly how to harness Generative AI across operations, marketing, sales, leadership, and your everyday life. Guided by Sam Richter, a Hall of Fame speaker and one of the world's foremost experts on AI-powered business intelligence, you'll move from curiosity to competency to certification.
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Every lesson is practical, energizing, and jaw-dropping. You'll discover how to open capacity, nurture relationships, understand client needs, improve revenue, and deliver more value. Starting immediately.
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This is your moment. One lesson at a time.
Certified AI 360 Program Features
Knowledge
Certified AI 360 delivers 75 comprehensive lessons covering every aspect of Generative AI in business. From mastering prompt engineering and building Custom GPTs to deploying AI Agents and integrating AI into your daily workflows, you'll gain the practical knowledge that separates AI-fluent professionals from everyone still figuring it out. New lessons are added regularly, so your expertise grows as fast as the technology itself.
Resources
Learning without tools is just theory. Certified AI 360 students gain exclusive access to Sam Richter's proprietary AI and Generative AI resources. While other courses leave you wondering how to apply what you've learned, Certified AI 360 is the only AI program that gives you both the knowledge and the tools to put it into action.
Updates
Generative AI evolves fast. Your training should too. Certified AI 360 is a living program, continually updated with new lessons, tools, and resources as the technology advances. When new AI capabilities emerge, you won't be left behind wondering how to use them. You'll have fresh content waiting in your dashboard. Your membership keeps paying dividends as the program grows alongside the most rapidly changing technology in history.
Meet Your Instructor - eSam
Trained on the experience of the real Sam Richter, CSP, CPAE
www.samrichter.com
Your Certified AI 360 instructor is eSam, a virtual version of Hall of Fame speaker and bestselling author Sam Richter. Why virtual? Because Generative AI moves too fast for traditional courses. In a field where everything changes in days, not months, most programs are outdated by the time they film, edit, and publish. eSam delivers fresh, relevant content at the speed the technology demands. When something new matters, you'll have it.
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eSam is built on more than 20 years of Sam Richter's experience creating AI and machine learning programs, years developing Generative AI tools, and insights from thousands of presentations and trainings delivered worldwide. Sam doesn't just teach AI, he builds it. As the creator of the Intel Engine, SearchLink, and other AI-powered tools used by top organizations globally, Sam brings a rare combination of hands-on technical expertise and world-class teaching ability to every lesson.
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Sam is a National Speakers Hall of Fame inductee, bestselling author, and one of the World's Top 50 Sales Keynote Speakers. His thought leadership has been featured in USA Today, Forbes, Fortune, and CNN. His programs are consistently rated the highest-content, most actionable experiences attendees have ever had.
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Now that expertise is available to you, at the speed of AI.​ Learn more about the real Sam at www.samrichter.com/bio
"You are the best presenter in our organization's history, and your competition is strong… we have had the President, sports stars, and some of the most well-known speakers in the world. For you to be placed at the top…WOW!"
- Terry Moskus, Express Employment Professionals
"We immediately used what we learned. It gave us a HUGE edge and lots of confidence. The result: we landed a $4 million dollar account, with more to come. I'm incredibly excited because we just scratched the surface. What Sam shared is one of the biggest revelations I've had in my 24 years in the business."​
- Anthony J. Parr CFP® , Director Major Brokerage Firm
"Your program scored the highest of all our seminar topics, and 100% of our attendees said they walked away with ideas they could apply. I heard nothing but raves and accolades about you and your content, including 'best program ever' and 'by far the best in our organization's history!!"​
- Sandra Williams, Director of Training, S.P. Richards Company
Meet Your Fellow Students
Certified AI 360 members come from every industry and every function, but they share a few things in common.
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You know AI is transforming business, and you refuse to be left behind.
You've experimented with ChatGPT or other tools, maybe gotten some decent results, but you know there's more. You're ready to move from casual user to confident practitioner.
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You're a doer, not a spectator.
You don't want theory. You want skills you can apply today, in your actual work, to get real results. You value practical over academic.
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You're a business professional who wants a competitive edge.
Whether you're in sales, marketing, operations, HR, finance, or leadership, you see AI as an opportunity to work smarter, deliver more value, and stand out in your field.
You're a manager or team leader responsible for results.
You need to understand AI well enough to guide your team, make smart decisions about implementation, and ensure your organization doesn't fall behind.
You're an entrepreneur or small business owner who wears many hats.
You don't have a dedicated IT department or a training budget for expensive consultants. You need efficient, affordable ways to level up your capabilities.
You are a key executive at a company that values continuous learning.
Your organization recognizes that AI fluency is no longer optional, and you're investing in your people to stay ahead of the curve.
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If any of this sounds like you, you're in the right place.
